Review Optimization & Event-Based Marketing Program
Developed a digital strategy to improve SEO, grow Google reviews, and position the restaurant as a top catering choice in Salt Lake City through review management and social media.
Currently collaborating with a rave apparel brand to strengthen their digital presence. I developed their first product launch campaign, directed their debut promotional video, and executed their initial product photoshoot. I also lead their ongoing social media advertising strategy, focused on maximizing brand awareness, driving engagement, and optimizing ad performance across key digital platforms.
As part of a live group interview, I was challenged to conduct a social media audit and present my findings, followed by filming content in only five minutes on site. While the assignment allowed a few days to edit, I completed the reel in just one day, showcasing my ability to deliver high-quality, engaging content quickly.
